SpecTarget provides digital marketing services to companies that need an edge to reach hyper-specific target audiences in highly competitive markets.
SEO is a common thread through every engagement — then we layer the channels your buyers actually live in.
Included with every engagement — from technical audits to full keyword and content programs.
Full-funnel PPC that reaches buyers actively searching for your products and services.
Custom audiences across the social platforms that fit your strategy — not all of them.
A single, machine-learning-backed platform to manage an omni-channel strategy.
Platform-neutral — HubSpot, Pardot, Marketo, Mailchimp and more, matched to your strategy.
Manufacturing, industrial services, enterprise software, commercial equipment & business services.
Programmatic buys and optimizes digital ad space automatically — using data to decide which ads to serve, where, and how much to pay, in real time. We focus on who you need to reach: interests, demographics, behavior, location, events and devices.
Machine learning continuously optimizes bidding and buying — so you reach the audience that matters most and get the most from your media spend.
SpecTarget works like your fractional marketing department: senior people who own strategy, execution and reporting. Every client gets a dedicated portal — proof of work, live reporting, shared documents, and a simple way to make requests and approvals.
From action cameras and 360 rigs to mapping drones and jobsite time-lapse kits — source the capture equipment your team needs to create the footage that fuels great campaigns.
Tell us the market you're going after. We'll show you the strategy, the channels, and the plan to reach them.